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《India Today》
Hard to resist
PrintClient:India Today
Industry:Media - Print
Developed By:Grey Worldwide, Delhi
Showcase Description:A print campaign for India Today's lifestyle magazine called 'Spice'. The purpose was to generate interest among the well-heeled, whose social image is largely driven by the big brands they buy and display.
Showcase Challenge:The objective of the campaign was to position 'Spice' as a highly sophisticated and desirable magazine for discerning individuals, who place a premium on anything and everything that enhances their lifestyle / image.
Credits:Art
Timsy Gupta
Copy
Vijay Simha
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